The new store reflects the classic yet spirited American style, for which Polo Ralph Lauren is recognized throughout the world. Architectural elements are drawn from iconic American worlds – from Ivy league prep to collegiate sports to the great outdoors environments of the sportsman. Rustic oak flooring and planked wood wall paneling combine with cantilevered shelves, antique and vintage-inspired display cases and tables, and an eclectic mix of artwork and decorative props in a shop reflecting the same sensibility as the brand itself – one that is classic and casual with a modern, energetic spirit.